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TeleMarketing Why TeleMarketing?Direct telephone contacts far exceed those of a field representative. With mailing only being one way communication the right message reaching the right person is frequently unknown. E-mail and the Internet are in their relative infancy. Therefore, the telephone is clearly the quickest and most effective way to contact and gain feedback from a target market.
We would discuss data source, which geographical area requires cover, which category of business to be contacted, and prepare a suitable product or service briefing. As a result of our experience we can usually predict how many dials will be necessary to reach a decision-maker in any industry. Our service is charged hourly. Telephone charges are metered and together with any postal charges incurred and/or ancillary work on behalf of a client is invoiced at cost plus 15%. Having established your needs, we then offer written confirmation of our proposal, showing costing involved. We are normally able to commence operation within 7 – 14 days of acceptance with fully experienced operators. What can TeleMarketing be used for? Telemarketing consists of a number of possible uses. Here are the most common uses:
Naturally there are other areas that a client may require.
All our calls are monitored and can be measured against success. Targets are agreed prior to commencing and adjusted accordingly. Full reporting shows that the work is actually being carried out. Flexibility in approach and method allows easy updating. Whilst we always require an area of product knowledge, it is often an advantage that we have no preconceived ideas and will simply “make the calls”! We are highly competitive. As already mentioned, we charge at an hourly rate? We do not ask for or take any commission payments. Charges depend much on the type of work requested. However, here is a typical example:
Then, monthly, say:
RMR Business Services do not make any consumer based calls. We only contact registered businesses. Set-up charges must be settled prior to commencement of calls. Terms are normally 7-10 days from date of invoice. All charges are subject to VAT. © RMR Business Services 2003
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Many companies have tried “in-house” telemarketing, only to find that pressure of other duties do not allow staff to maintain the constant, and often repetitive calls to be made – a necessary component of TeleMarketing.
